Gen-Z expert panel the ‘Little Extraordinaires’ to consult for Royal Caribbean

Royal Caribbean has enlisted its first ever Gen-Z expert panel, called the ‘Little Extraordinaires’ to help shape the holidays of the future.

New research from the cruise line and generational guru Dr Paul Redmond has revealed the powerful influence children now have on the shape of family holidays, with nearly 70 per cent of parents now consulting their children before booking a holiday.

The research shows that almost every parent believes their children’s holiday happiness is more of a priority than their partners (95 per cent of parents). And while over 60 per cent of parents admitted relaxing on the beach was one of the main things they enjoyed about being on holiday, over half conceded that waterslides and action-packed activities were top of their children’t…

Read More

*** This news item is 3rd party content and is included strictly for non-commercial informational purposes.