Caribbean Rum Producers Launch Responsible Drinking Initiative


Komal Samaroo, Chairman of WIRSPA and of Demerara Distillers Limited.


BRIDGETOWN, Barbados, Friday September 21, 2018 –
The West Indies Rum & Spirits Producers’ Association (WIRSPA), the umbrella association that represents regional distillers associations, is launching an initiative to promote responsible consumption of alcoholic beverages.

“We believe, and current regulatory advice maintains, that responsible drinking remains a valued and enjoyable part of life in a modern society,” said Komal Samaroo, Chairman of WIRSPA and of Demerara Distillers Limited. “Notwithstanding, we cannot ignore the negative impact on our societies caused by the excessive consumption of alcohol.”

He added that while individual producers are active at the national level in supporting efforts…

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